Here's a collection of a few that I've come across:
- Pet Pal - control and train your pet from your iPhone
- Playmobil Apple Store playset and video
- Gmail motion - control Gmail with your body
- Star Wars Lightsaber popsicles and video
- Secret SEO techniques to get your site on the first page of google now
- iWarp from Apple
- Basecamp Enterprise Server for Windows NT on 37 easy to install 3.5" floppy disks
- Google search for Helvetica