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# ExFEARiential
- URL: https://chrisenns.com/2013/11/exfeariential/
- Published: 2013-11-14T12:00:00.000Z
- Updated: 2024-04-08T23:52:45.000Z
- Author: Chris Enns
- Tags: Uncategorized, #wp, #wp-post, #Import 2024-04-08 17:47, #ichris

> Most ads are dramatic. We want them to be traumatic.

https://youtu.be/4sxAOkAguqc

[Direct link to video](https://youtu.be/4sxAOkAguqc?ref=chrisenns.com)

It's funny but I expect advertisers will actually be trying this in the future as they continue to lose the attention span of consumers.