This looks pretty incredible and comes at a perfect time when a lot of older gamers are starting to move on from Minecraft after playing it for many years:
Big news in the indie gaming world this morning as the rumoured deal of Microsoft purchasing Mojang, creators of a little game called Minecraft, became official:
Yes, the deal is real. Mojang is being bought by Microsoft.
And why Microsoft?
There are only a handful of potential buyers with the resources to grow Minecraft on a scale that it deserves. We’ve worked closely with Microsoft since 2012, and have been impressed by their continued dedication to our game and its development. We’re confident that Minecraft will continue to grow in an awesome way.
Notably Notch and the other 2 founders of Mojang are not going to be staying with Microsoft for the transition.
As soon as this deal is finalized, I will leave Mojang and go back to doing Ludum Dares and small web experiments. If I ever accidentally make something that seems to gain traction, I’ll probably abandon it immediately.
Reading his post he seems to be someone who’s struggled with the success of the thing he worked so hard to create.
It’s a situation many of us who count ourselves as creator nerd types can only wish we could be in but I have no doubt that the stresses, worries and pains are just as real as someone struggling to get their creation off the ground.
Hopefully Notch can find some peace and privacy now that he’s not associated with Minecraft on a day to day basis.
In response to Microsoft stating that Siri was just good marketing and that “people are infatuated with Apple announcing it”, here’s a comparison:
See? It’s all in how you market something.
More information here. Google is making an interesting play to go directly to the user and bring them directly to the web – skipping any Microsoft/Apple involvement. They’ll be priced at $28 per user per month for businesses and $20/user/month for Education/Government.
Microsoft is running a promo trying to convince people to host Windows 7 launch parties. The video below is the original promotional video with bleeps added for comedic effect. There’s nothing nasty in the video below except for whatever gutter your mind is in. Hilarity ensues: